My active, type-A personality, over-extended 70+-year-old parents visited me last weekend. They were lamenting about how they really need to cut back on all of their commitments and activities and just have more down-time. (Mind you, my parents are always on-the-go and wouldn’t ENJOY doing nothing–they’d just be thinking about what “something” they should be […]
Social Media Adoption Curve
I came up with this continuum as I was thinking about the various phases that both individuals and organizations go through when breaking into and then evolving in the world of social media. The diagram is pretty self-explanatory, but I want to point out the two “mindshifts” that I’ve identified along the curve. The first […]
The Catch-22 of Collaboration & Social Media
Clients regularly approach me requesting social media help: Can you help me set up a Facebook page? How do I “do” Twitter? I want to “use” bloggers to broaden the reach of my marketing campaign—where do I find them? These are the wrong questions for two reasons. First, successful social media starts not with the […]
What’s going on out there?
What’s going on out there….and how does it change your business? There are tremendous changes going on out there: changes that are turning our world on its ear; changes that are infiltrating every aspect of our society—the way we live, the way we work, the way we interact; changes that are challenging many of the […]
Snacktime was a success
A big thanks to all of those who came out and participated in this afternoon’s Social Media Week DC event, Snacktime: Collaboratively Improving Kids’ Nutrition & Fitness….and Having Some Fun Along the Way. I am proud to say that this was the only Social Media Week DC event that had programming specifically for kids. Kid […]
Happy Family Brands is bringing snack…
I am pleased to announce that Happy Family Brands will be bringing smoothies for our Snacktime event on 2/16…yummy! If you’re a company or non-profit interested in providing in-kind sponsorship, distributing relevant materials or showcasing your capabilities at our event, please contact me. This is a collaborative event that should maximize value for all […]
Update on Snacktime event for Social Media Week DC
Okay, things are coming together. Thanks to Jackie McKinney at KidPower who sent me an email that got me moving again on this event, we have a great venue: Harriet Tubman Elementary School (3101 13th Street, NW, Washington, DC 20010) in the Columbia Heights neighborhood in DC. The format of the event will be as follows: Kids Panel: (20 mins) […]
Snacktime — The Event I’m Planning for Social Media Week DC
As one of the board members of Social Media Week DC, I am in the process of finalizing my event. The session that I’m creating is called Snacktime: Collaboratively Improving Kids’ Nutrition and Having Some Fun Along the Way and will be on the afternoon of Thursday, February 16th (venue and exact timeframe will be ironed […]
“Discovering & Finding Meaning,” by Jeff Pulver
I wanted to share with you the content from a terrific and inspiring email that I (& the rest of his distro list) received from Jeff Pulver just before Thanksgiving. This is a transcription from an interview he did during the #140conf Tel Aviv on November 2nd. I am posting this because I simply could not […]
Transitioning from “Social Media” to “Mission Media”
I was honored to deliver the keynote presentation at this morning’s “Transitioning from ‘Social Media’ to ‘Mission Media’: Using Social Media for DoD Missions” event produced by Adobe Systems, Blue Beacon Consulting and Carahsoft. My presentation is below as well as posted SlideShare. The slides are, by design, sparse… I often say that PowerPoint should be revoked […]