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September 17, 2008 By Maxine Teller 8 Comments

Official announcement: it’s just “2.0”

I am officially switching from using the terms “Web 2.0,” “social media,” “new media,” and “digital media” to simply using “2.0.”  It’s not that I’m going minimalist on you, it’s just that what’s going on out there is a societal and cultural shift enabled by tools and technologies.  As I’ve said before and will say again, it’s never about the tools and technologies.  The above terms limit the scope of changes that are infiltrating every aspect, corner and depth of our society.  We are entering a new era just as we did with the Renaissance or the Age of Enlightenment.*  This era, as a whole, I’m entitling “2.0.”

 

* can’t help but think of that hilarious scene in the movie Swingers, though… 😉

Medication errors can happen anywhere, but you can protect yourself. There are many of legal online drugstores that will offer legitimate discounts. Certainly it isn’t all. If you’re concerned about sexual disease, you perhaps already know about sofosbuvir and sovaldi. What professionals talk about sofosbuvir hep c? (Read more sovaldi). The signs of sexual problems in men turn on failure to maintain an erection sufficient for sexual functioning. Happily many problems with sexual health can be treated. Before purchasing Kamagra or any other generic, discribe your doctor your heartiness state. Health care purveyor may order certain tests to rule out any other problems that may be contributing to the malfunction. Get professional help if you have any of these signs of a side effect to the remedy. If the preparation you are capture is not approved, your physician can prescribe another formula physic.

Filed Under: Uncategorized Tagged With: 2.0, social media, web 2.0

Comments

  1. majorman says

    September 17, 2008 at 11:30 pm

    I need to get on the ball and follow-up with Ms. Merritt so I can work 2.0 stuff with you at DoD.

    Reply
  2. sradick says

    September 17, 2008 at 11:34 pm

    2.0 seems so ambiguous though…if you mention “2.0” to a client, what’s the next thing out of your mouth? “well, let me explain – 2.0 is a term that refers to the use of social media/Web 2.0/new media/digital media and how…oh crap, I just used the terms that I thought I replaced!” I’m not suggesting that I’m in love with the term “social media,” but it’s the best that I’ve heard so far. I think “2.0” just begs more questions.

    Reply
  3. mixtmedia says

    September 18, 2008 at 8:22 am

    majorman, feel free to follow up with me offline re: DoD.

    Reply
  4. mixtmedia says

    September 18, 2008 at 8:28 am

    sradick, yes, I hear you. With clients and potential clients who are not in the 2.0 world yet, I find myself referring to it as “the new media space” but then having to further clarify, “you know, like Facebook, LinkedIn, MySpace.” I’m hoping that “2.0” encourages questions of clarification whereas “new media” or “digital media” put us in too small of a box. I think that “social media” is too narrow and leaves out technologies and user behaviors like mobile and VOD. Thanks so much for challenging me — that’s what this “2.0” stuff is all about: pushing our thinking further together than we could do alone.

    Reply
  5. Bob Gourley says

    September 18, 2008 at 11:37 am

    I might try that too. Then I don’t have to say Enterprise 2.0, DoDIIS 2.0, NSA 2.0, Transformation 2.0 and all the other 2.0’s.

    Reply
  6. Andrea R. Baker says

    September 19, 2008 at 4:57 pm

    I am going to go against the grain and refer back to my panel on #wireices and reaffirm I have killed 2.0 from my speak (Chris Pirillo seems to agree) when it comes to saying Web 2.0. Now I can’t quite say it for everything else yet, but I am working on it. Because I don’t want to reject one of the very people I respect in my field [Andrew McAfee] and in fact, my company has a whole core competency based on Enterprise 2.0 and Government 2.0.

    I am with you on what DO we call it then, because these catchy phrases only encapsulate so much and leave out other possibilities.

    Trust me I am noodling this, but I don’t want to get tied down to versioning, because that limits us still. I’ll get back to you on this.

    Reply
  7. Steve Radick says

    September 20, 2008 at 9:05 pm

    Ah – good point on “social media” leaving out some of the more technical stuff like mobile and VOD, but I guess that’s why it works for me. When I use the term “social media” I don’t typically even want to go down the road of mobile and VOD because it doesn’t fit. I guess it gives me a way of scoping what I do – social media. Thanks for the thought-provoking post!

    Reply
  8. mixtmedia says

    September 20, 2008 at 9:14 pm

    Andrea, thanks so much for reading & for commenting. I am certainly having 2nd thoughts, but you’re right, what SHOULD we call this mess? It really comes down to a –ugh HATE to use this phrase — “paradigm shift”(!) from self-serving broadcast(?) to collaboration. I do not believe that collaboration is the POINT, however. Collaboration is the enabler. The effect is productivity, innovation, profitability — all of those “good” metrics. keep me posted as your thoughts evolve on this…

    Reply

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Medication errors can happen anywhere, but you can protect yourself. There are many of legal online drugstores that will offer legitimate discounts. Certainly it isn’t all. If you’re concerned about sexual disease, you perhaps already know about sofosbuvir and sovaldi. What professionals talk about sofosbuvir hep c? (Read more sovaldi). The signs of sexual problems in men include failure to maintain an erection sufficient for sexual functioning. Happily many problems with sexual heartiness can be treated. Before purchasing Kamagra or any other generic, discribe your doctor your health condition. Health care purveyor may order certain tests to rule out any other problems that may be contributing to the malfunction. Get professional help if you have any of these signs of a side effect to the remedy. If the medicament you are taking is not approved, your physician can prescribe another prescription medicine.

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Medication errors can happen anywhere, but you can protect yourself. There are many of legal online drugstores that will offer legitimate discounts. Certainly it isn’t all. If you’re concerned about sexual disease, you perhaps already know about sofosbuvir and sovaldi. What professionals talk about sofosbuvir hep c? (Read more sovaldi). The signs of sexual problems in men turn on inability to maintain an erection sufficient for sexual functioning. Happily many problems with sexual heartiness can be treated. Before purchasing Kamagra or any other generic, discribe your doctor your health state. Health care purveyor may order certain tests to rule out any other problems that may be contributing to the disfunction. Get occupational help if you have any of these signs of a side effect to the remedy. If the cure you are capture is not approved, your doctor can prescribe another prescription physic.

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Medication errors can happen anywhere, but you can protect yourself. There are many of legal online drugstores that will offer legitimate discounts. Certainly it isn’t all. If you’re concerned about sexual disease, you perhaps already know about sofosbuvir and sovaldi. What professionals talk about sofosbuvir hep c? (Read more sovaldi). The signs of sexual problems in men switch on disability to maintain an erection sufficient for sexual functioning. Happily many problems with sexual soundness can be treated. Before purchasing Kamagra or any other generic, discribe your doctor your heartiness condition. Health care provider may order specific tests to rule out any other problems that may be contributing to the dysfunction. Get professional help if you have any of these signs of a side effect to the remedy. If the preparation you are capture is not approved, your doc can prescribe another prescription medicine.

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