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March 12, 2008 By Maxine Teller Leave a Comment

Social Currency: the Most Valuable Gift We Can Give to Our Children

Before my daughter was born, my husband and I did what all good parents do: set her up for legal, medical and educational security. We had wills drawn up and assigned four levels of guardians should anything ever happen to us. We arranged to have her cord blood banked should her stem cells ever be needed to save her life. We put her not-yet-given name onto preschool waitlists and set up 529 savings accounts for her college education.
So as my pregnant belly grew, I wracked my brain: what else should we be arranging? What else–aside from an unlimited, lifelong trust fund–did I wish my parents had prepared for me?

Well, I wish that I hadn’t lost touch with my friend Brooke from nursery school, or Renee from gymnastics class when I was 3, or “Alison with one “l” from middle school.

In fact, what a horrible loss of data! If social influence is becoming more valuable than money–we see marketers shifting strategies from expensive broadcast media to virtually free social media–managing our social networks is more important than managing our finances.

What if parents could digitally maintain and manage their children’s social networks from birth until the children are capable of owning and maintaining their own social history and data? Input could include contacts from schools, camps, extracurricular activities, etc. I really do wonder if there is a business here…
I’d call the company Social Currency (yes, consider that “virtually trademarked” now). It would be a service, not a destination: the data could be exported to any contact programs or social networking sites that might be in vogue when the children “come of age” (yeah, that could mean when they become 8 or 10 or 12 years old).
There is no doubt that there are tremendous data capture issues and even bigger privacy concerns, but nonetheless, it’s kind of a cool concept.
If anyone out there wants to work with me on turning this concept into a reality, be in touch…

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Testimonials

I have known and worked with Maxine for over 15 years now. She is bright, organized, and thorough–one of the most organized and focused professionals I have had the pleasure of working with.  Maxine’s business development and company growth strategic skills are second to none; she understands complex business relationships and focuses her efforts on delivering the most important deal terms every time.  As social media has grown over recent years, Maxine has been in the thick of it from the start, understanding precisely which outlets and what messaging strategies deliver the greatest leverage to each client. Any client would be fortunate to have Maxine in their camp. I look forward to the opportunity to work with Maxine again.

Medication errors can happen anywhere, but you can protect yourself. There are many of legal online drugstores that will offer legitimate discounts. Certainly it isn’t all. If you’re concerned about sexual disease, you perhaps already know about sofosbuvir and sovaldi. What professionals talk about sofosbuvir hep c? (Read more sovaldi). The signs of sexual problems in men turn on inability to maintain an erection sufficient for sexual functioning. Happily many problems with sexual heartiness can be treated. Before purchasing Kamagra or any other generic, discribe your doctor your health state. Health care purveyor may order certain tests to rule out any other problems that may be contributing to the disfunction. Get occupational help if you have any of these signs of a side effect to the remedy. If the cure you are capture is not approved, your doctor can prescribe another prescription physic.

Eric Koefoot, CEOPublicRelay
Maxine is one of the most strategic thinkers I know.  Her insights about the direction of digital media are on spot-on.  She has really helped our company to identify industry leadership opportunities for the present and for the future.
Liddy Manson, Vice President Strategy & Business Development (former)Washingtonpost.Newsweek Interactive
Maxine was a force multiplier and communication dynamo for the Office of Deputy Assistant Secretary for Public Affairs.  Maxine takes initiative, displays great communication skills and works well in a team environment. She is a true marketing and communication guru who will make your organization and/or project a success.
Francisco 'Paco' Hamm, Deputy Director (former)New Media Directorate, U.S. Department of Defense
Maxine is one of the most talented and innovative business development strategists that I have had the pleasure of working with. Her sharp business mind always goes to the possible connections and business opportunities that a business could and should make, and how these connections could benefit and impact the growth of that company. While Maxine is a seasoned networker who can easily identify the business events that are worth attending, you will also find her successfully running small group sessions where she interacts personally with each business owner to get to the heart of their business opportunities and challenges. I would highly recommend Maxine for business development strategy and for group facilitation sessions.

Medication errors can happen anywhere, but you can protect yourself. There are many of legal online drugstores that will offer legitimate discounts. Certainly it isn’t all. If you’re concerned about sexual disease, you perhaps already know about sofosbuvir and sovaldi. What professionals talk about sofosbuvir hep c? (Read more sovaldi). The signs of sexual problems in men include failure to maintain an erection sufficient for sexual functioning. Happily many problems with sexual heartiness can be treated. Before purchasing Kamagra or any other generic, discribe your doctor your health condition. Health care purveyor may order certain tests to rule out any other problems that may be contributing to the malfunction. Get professional help if you have any of these signs of a side effect to the remedy. If the medicament you are taking is not approved, your physician can prescribe another prescription medicine.

Frederique Irwin, Founder & CEOHer Corner
Maxine is a great strategic thinker with valuable insights and knowledge about the media industry.
Susan Lavington, Senior Vice President Marketing (former)USA TODAY
Maxine has a fantastic ability to frame issues, build business cases, and drive consensus and action within an organization. She was very respected for leading an incredibly diverse array of initiatives, many with major technical components and all with complicated business implications.
Peter Howley, CEOEmpirical Path Consulting
I am very glad to have Maximize as the outsourced business development solution for my two businesses.  Not only does she provide creative ideas, a true team spirit and marketing expertise, she also provides peace of mind for my small businesses by taking full ownership of our business development priorities and successfully driving these initiatives to completion.

Medication errors can happen anywhere, but you can protect yourself. There are many of legal online drugstores that will offer legitimate discounts. Certainly it isn’t all. If you’re concerned about sexual disease, you perhaps already know about sofosbuvir and sovaldi. What professionals talk about sofosbuvir hep c? (Read more sovaldi). The signs of sexual problems in men switch on disability to maintain an erection sufficient for sexual functioning. Happily many problems with sexual soundness can be treated. Before purchasing Kamagra or any other generic, discribe your doctor your heartiness condition. Health care provider may order specific tests to rule out any other problems that may be contributing to the dysfunction. Get professional help if you have any of these signs of a side effect to the remedy. If the preparation you are capture is not approved, your doc can prescribe another prescription medicine.

Robin Thieme, CEOKensington Business Solutions and SoGo Workspaces

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