Today I attended a seminar that Shel Holtz did on using social media to communicate with your customers. He quoted from a recent study that for 62% of content consumed by Digital Natives is created by someone they know personally. It got me thinking again about how we–Digital Immigrants–will be the last generation to retrobuild our social […]
Retrobuilding
So you’ve joined the social networking craze and now you receive daily requests be “LinkedIn” and to be “friends” on Facebook. You’re finding camp friends from 1982 and being found–stalked?–by girlfriends from 1993. It’s new, it’s exciting, it’s fun…it’s time consuming…it’s eating into your gym time…it’s an excuse to stay in on Friday nights. Hmmm… […]