I had coffee this morning with Mark Drapeau, National Defense University fellow and author of two terrific recent and impressive articles on Mashable about government 2.0. As I was driving to my DoD office afterwards, I was thinking about the implications of government 2.0 and began to establish this concept of collaborative government. Now, for the first […]
Retrobuilding Part 2: Impact on Relationships
Today I attended a seminar that Shel Holtz did on using social media to communicate with your customers. He quoted from a recent study that for 62% of content consumed by Digital Natives is created by someone they know personally. It got me thinking again about how we–Digital Immigrants–will be the last generation to retrobuild our social […]
What’s Personal is What’s Public
It’s not difficult to join the myriad social networks and create our digital persona. At first glance, it seems that you just throw up your picture, your resume, your e-mail address, and voila, you’ve digitized yourself! A closer look reveals that there are new implications for our personas that were not available to in Web […]
No Rules, Just Write (isn’t that Outback’s slogan?)
I was given some advice yesterday that I should make up “rules” for my social media communications and persona: attributes, adjectives, etc. So, this afternoon I sat down with a blank Word document. I quickly realized that this is very “cart before the horse”: adjectives, attributes and rules emerge over time as content is developed. Furthermore, this […]
The World’s Next Superpower
What will be the next big company? Will it be MySpace!? Will it be Facebook?! No and no. “The next “big” company” is the wrong model for a social media-enabled world. We need to get out of this Web 1.0 portal mentality. As Chris Anderson hypothesizes in The Long Tail, we are moving from a […]
Social Currency: the Most Valuable Gift We Can Give to Our Children
Before my daughter was born, my husband and I did what all good parents do: set her up for legal, medical and educational security. We had wills drawn up and assigned four levels of guardians should anything ever happen to us. We arranged to have her cord blood banked should her stem cells ever be […]
Retrobuilding
So you’ve joined the social networking craze and now you receive daily requests be “LinkedIn” and to be “friends” on Facebook. You’re finding camp friends from 1982 and being found–stalked?–by girlfriends from 1993. It’s new, it’s exciting, it’s fun…it’s time consuming…it’s eating into your gym time…it’s an excuse to stay in on Friday nights. Hmmm… […]
