eMarketer just released a new report entitled, “Social Network Marketing: Slow Growth Ahead for Ad Spending.” It’s an expensive for-pay report ($695), so I haven’t had a chance to read the whole thing, but I just wanted to share with you the synopsis. I agree with the overall premise that impactful social network marketing is not […]
U.S. Premiere Screening of Government 2.0 Film — update
So, I heard back promptly from Hugh Hartford at Banyak Films. They are very interested in and open to having the U.S. premiere of Us Now at the Government 2.0 unconference–yay! This will be a great addition. Related to this, but not dependent upon this, I AM planning move forward with the Government 2.0 unconference […]
Us Now: a film about government 2.0
Last week I learned of a new documentary film entitled Us Now: a film project about the power of mass collaboration, government and the internet. The documentary is directed by Ivo Gormley and produced in the UK by Banyak films in association with the RSA. Here’s a brief explanation from the Us Now site: In a […]
Social Media Adoption Curve
Yes, this PowerPoint rendition is ugly as sin, but I wanted to quickly throw this out for feedback before getting mired in design. Disclaimer: I am NO artist! I came up with this continuum as I was thinking about the various phases that both individuals and organizations go through when breaking into and then evolving in the […]
Government 2.0 BarCamp unconference
I had an idea on Thursday that’s gotten me really excited but which has been burning a hole in my head and taking up way too much of my mental energy since its inception. So, I started to run it by a few folks to see if I’m out of my mind or if I have something here. For […]
The most fantastic, awe-inspiring video camera
A guest post from my good friend, author and journalist Francesca Segre…. I spent election night with the most fantastic, awe-inspiring video camera. KCRW (the NPR radio station in Santa Monica) sent me and the camera to cover what was billed as the largest California GOP “Victory” party in the state. The camera is exactly the size […]
A Web 1.5 ad & promo
So I just received a LinkedIn invitation from Bob Woods, a guy whom I met at SocialDevCampEast2 this past Saturday. I clicked through, accepted the invitation and then decided to update something in my profile. Great. Done. Exited LinkedIn. And then I saw a pop-up exit ad from Banana Republic inviting me to enter a promotion for […]
What’s all the fuss about Twitter?
A great report just came out this morning (from Pistachio Consulting) detailing the microsharing landscape and effective ways microsharing is being used by organizations. It’s definitely worth a look. I follow @Pistachio on Twitter and she (Laura Fitton) is smart, witty, humorous and has excellent insights about social media. The report provides an overview of 19 microsharing applications […]
5 ways to catalyze collaboration
I attended the Collaboration 2.0 session from 3:30-4:30 this afternoon at SocialDevCampEast. Most of the conversation was about tools and technologies (rightfully so, as many session participants were developers and project managers). However, my interest in collaboration, of course, is the business strategy side. Collaboration is not about the tools or technologies–they are just enablers. The real […]
Dichotomies of Personal Branding
I attended the Personal Branding session this morning at SocialDevCampEast in Baltimore. There was some discussion around what a brand is. One definition that I liked is, “It’s a promise.” I suggested that interested parties read Chris Brogan’s ebook on Personal Branding — really an excellent, real and helpful tool from a guy who does a fantastic […]