Per my last blog post, I’ve been grappling with the contradiction between “marketing” and “social media.” Though usually viewed as a progression from old to new, the terms more often seem like opposites to me. Today I read and commented on Peter Kim’s blog post, “It’s Time to Transform.” I couldn’t agree more with his assessment […]
Becoming a Truth Organization
What we refer to as “social media” really has very little to do with media. Media –from cameras to demographics–is a set of filters. Filters obscure the truth by focus as well as by omission. Social media strips away the filters upon which content shops–news organizations, marketing consultancies, ad agencies and PR firms–have relied over the past century, and […]
Is Twitter replacing your RSS?
More and more, I find myself checking Twitter when I’m waiting at traffic lights, in line at the grocery store or killing time when a meeting begins five minutes late. I realized that though Google Reader is technically just as accessible via my PDA, checking it while on-the-go is not my user habit. It feels cumbersome and too […]
The Fallacy of Opacity
Do you remember the game show “Let’s Make a Deal” from the ’70s? Basically contestants had to choose between the “deal” that was presented to them by the emcee and what was behind “curtain #1,” or #2 or #3… Now even though they knew they could end up with 150 jars of peanut butter or a […]
Will Twitter Kill the Holiday Card?
I spent way too much time this weekend gathering snail mail addresses for the 250 (!) family photo holiday cards that we ordered and obligated ourselves to send. As I e-mailed address requests to a few friends and contacts for whom I didn’t have up-to-date info, I wondered why the heck we were doing this in […]
What if Obama’s Work Progress projects were digital?
“The country demands bold, persistent experimentation. If it fails, admit it frankly and try another. But above all, try something!” -Franklin Delano Roosevelt There have been a number of news articles over the past week, e.g. CBS News’ FDR’s New Deal Blueprint For Obama, that liken Obama’s economic recovery plan to the Work Progress Administration […]
New eMarketer Social Network Marketing Report
eMarketer just released a new report entitled, “Social Network Marketing: Slow Growth Ahead for Ad Spending.” It’s an expensive for-pay report ($695), so I haven’t had a chance to read the whole thing, but I just wanted to share with you the synopsis. I agree with the overall premise that impactful social network marketing is not […]
U.S. Premiere Screening of Government 2.0 Film — update
So, I heard back promptly from Hugh Hartford at Banyak Films. They are very interested in and open to having the U.S. premiere of Us Now at the Government 2.0 unconference–yay! This will be a great addition. Related to this, but not dependent upon this, I AM planning move forward with the Government 2.0 unconference […]
Us Now: a film about government 2.0
Last week I learned of a new documentary film entitled Us Now: a film project about the power of mass collaboration, government and the internet. The documentary is directed by Ivo Gormley and produced in the UK by Banyak films in association with the RSA. Here’s a brief explanation from the Us Now site: In a […]
Social Media Adoption Curve
Yes, this PowerPoint rendition is ugly as sin, but I wanted to quickly throw this out for feedback before getting mired in design. Disclaimer: I am NO artist! I came up with this continuum as I was thinking about the various phases that both individuals and organizations go through when breaking into and then evolving in the […]
